Potential customers ask their pre-sales questions through a Q&A widget you place right on your product pages.
The Q&A widget recognizes common questions and shows an answer immediately if it’s available in your Q&A database, while new questions are answered by sales-support staff and product evangelists and are also saved to grow the Q&A database for the future. Customers’ pre-sales questions are answered effectively, increasing your sales conversion rates.
Shoppers ask questions about your products or similar products on Search Engines.
Each question-answer combination in your Q&A database creates an optimized page for search, which effectively draws shoppers from search engines to see the answers.
The Q&A pages lead shoppers right to your product pages, attracting an ever-growing number of search engine visitors and turning them into paying customers.
Track how much revenue Q&A generates for you
- Observe the trend of search engine traffic (organic traffic) to your website. You will see how the line ascends over time, as more questions are posted and more Q&A content is generated.
- Track on Google Analytics how many additional conversions (purchases coming from Q&A pages to checkout), you have achieved through adding Q&A to clearly see your return-on-investment (ROI).
This is an example of Q&A performance for one of our clients:
Setup Q&A for your online store in just a few minutes and start seeing the benefits that Q&A can bring to your site.