Ecommerce Content & Traffic, Made Easy
Answerbase identifies the product questions being asked through Google that help lead to sales and feeds you recommendations on what content you can create to fulfill that demand. This helps you identify topics to cover in your product descriptions, product questions and answers content, as well as ecommerce blog ideas.
Answerbase has doubled the overall traffic to our ecommerce site, and increased our organic search traffic by four times!
We feed you content customers are asking about
Answerbase feeds you content creation recommendations developed with data from search engines, your competitors' sites, and customer engagement — showing you exactly what content to create that has proven demand within your target audience.
Content Recommendations
Pulled from real demand — not guessed
How do I know which size fits my model?
Google Search · 1,900/mo
Is this compatible with the 2021 controller?
Competitor Site
What's the warranty on the motor?
Customer Question
A feed of product questions regularly asked on Google
Answerbase feeds you the long-tail customer questions being asked related to your products on Google that lead to sales — along with the volume of those queries. This gives you the opportunity to create answers to those questions and consistently create content that serves the audience interested in the products you're selling.
Depending on the volume, you can choose whether to use the question as an idea for your ecommerce blog, post new product Q&A content to cover the topic, or simply optimize your product description.
Product questions covered on your competitors' sites
Answerbase analyzes your competitors' sites and identifies the product information customers are looking for related to the products you're selling that you don't currently cover on your product pages. Answerbase feeds you these product questions so you can ensure your product descriptions, specifications, and details cover that information.
You can also fulfill that customer information demand as product Q&A content — answering the question while giving your site an SEO boost for similar questions being asked through Google and other search engines.
Competitor Knowledge Gaps
Questions competitors answer that you don't
Ecommerce blog ideas
Answerbase monitors the demand for the product questions you're answering and keeps an eye out for questions that have enough traction to recommend as an idea for a blog post.
Answerbase generates a demand score for the different questions being asked related to your products — identifying how much Google search volume there is for the questions as well as engagement from your audience — then recommends that you create articles about the topics that will give you the best return on investment.
Ecommerce Blog Ideas
Demand Score blends Google search volume with customer engagement.
Get the ecommerce content results you're looking for
Customers are asking questions related to your products every day through Google. Make sure you're providing the best answers that rank well and convert those customers on your site. Schedule a demo with one of our product specialists today to walk you through how Answerbase can help you consistently generate great content that increases traffic and conversions.
Overall site traffic for ecommerce customers
Organic search traffic from demand-driven content
Conversion rate after a customer engages an answer
As most website owners know by now, Google promotes sites that are experts in their field. As the number of Q&A's have increased in our database we have seen correlating increases in search placement.
Take the next step in your Product Knowledge journey
Now that you've seen how this capability works, explore the next stage of the Product Knowledge platform.
