Ecommerce Knowledge Base Software Recommendations
When you’re looking to find software to power your ecommerce store’s knowledge base, there are several key features that will determine whether your knowledge base
Blog: Content Marketing
How Google’s Question Hub will impact Ecommerce Digital Marketing
Last month Google launched a beta release of “Google Question Hub” in a few countries. The implications of what this will do to the ecommerce
How to Solve the Duplicate Manufacturer Description SEO Puzzle
If you’ve been in the ecommerce space long and selling products that you don’t manufacture yourself, you’ve probably been told about the issue with duplicate
How to Easily Add Q&A to your eCommerce Store’s Product Page
Adding Q&A to the product page of your online store allows you to answer common questions about your products, literally “once and for all”, so
Customer Support and Marketing: A Match Made in Heaven…or at Least Online
After years of polite distance, marketing and customer support are seeing each other in a whole new light – and making a powerful, exciting connection.
Tips to Focus Your Content on Topics That Bring Results
Write. Analyze. Refine. That’s the path to successful content marketing. Earlier this year, we offered tips on how to identify the best content marketing topics
6 Ways to Distribute Content Marketing More Effectively
A single piece of content can reach many, many people in your target audience if you know how to distribute it effectively. From sharing on
How User-Generated Q&A Grows Traffic and Conversions on Your Site
The principle is simple: If you want to attract more search traffic to your site, you need to know what people are searching for. Then
Get Real Business Results from Content Marketing with a Strong Call to Action
It’s always satisfying to share useful information with others through your content marketing. But successful content from a business standpoint has to do more than
Guidelines for Choosing the Right Content Marketing Format
It’s not just what you say online; it’s how you say it – or show it, as the case may be. If you want your